Ten Things I Learned from Milton Glaser

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Christina posted this a while ago on the Bonafide Styles blog and I wanted to save it...

There is this guy - his name is Milton Glaser - who has touched the lives of countless people across the country, across the globe. He did it with four simple characters. They look like this:

logo1.gif

The I Love NY logo. Personally, I'd be hard pressed to find someone who hasn't seen it.

I just wanted to start by saying, wow. One guy has made such an impact. And it's not just that he's made an amazing American Icon/symbol of New York.

He owns Milton Glaser, Inc. - a design firm in NYC.

He gave a speech in 2002 at an AIGA Conference that I had the good fortune to stumble upon. He enumerated ten things he's learned so far...

The Cliff Notes version goes something like this:

10. You can only work with people you like.
9. If you have a choice, never have a job.
8. Some people are toxic. Avoid them.
7. Professionalism is not enough or The Good is the enemy of The Great.
6. Less is not necessarily MORE.
5. Style is not to be trusted.
4. How you live changes your brain!
3. Doubt is better than certainty.
2. Solving the problem is more important than being right.
1. TELL THE TRUTH.

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This page contains a single entry by Lisa published on September 28, 2005 2:26 PM.

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